There’s no rideshare waiting at the trailhead or the boat ramp, and no signal to call for one once you’re out there. Idaho fun takes you miles from town, and the ride home you planned before you left is the only plan you’ve got.
Make that decision before you go, and the rest of the day is yours. No second-guessing, no last-minute scrambling, just the freedom to enjoy yourself freely knowing you’ve got a safe ride home.
— Carma McKinnon: Child Passenger Safety Coordinator for Idaho
— Holland W: Boise resident
How to thank your hero tonight:
Idaho’s rural roads are a critical focus because they are where too many of our most severe crashes happen — and where the consequences are often the most devastating.
69% of impaired drivers involved in a rural road crash had a BAC equal or greater than 0.08g/dL
Rural roads make up the majority of Idaho’s roadway network, 87% of total road mileage.
Males comprised 73% of the drivers involved in impaired driving crashes in 2024.
Find resources to learn, educate and spread the word about driving sober.
Campaign Downloads, Safety Toolkits, Teaching Materials, Crash Data and Photo Library
